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Dress to Impress: How Your Attire Can Build Your Confidence


Your clothes and style of dressing can leave a lasting impression on the people who meet you and the kind of opportunities you get. A common mistake people make is to view the entire concept of dressing as shallow: the truth is that people do notice what you’re wearing, even before you engage in conversation with them. Dressing well isn’t just about looking good to impress others, it’s about portraying your own sense of self through the kind of clothing you prefer.

Dressing well also isn’t just about creating impressions but about feeling confident in your own skin. The elements of boosting confidence with clothing are knowing the occasion, the audience, your comfort level and style, and color. A well-dressed person isn’t the one wearing heels, or designer suits or even expensive jeans. On the contrary, a well-dressed person is someone who is aware of their body structure, knows what will look good on it and then wears clothes accordingly. Your choice of clothes not only tells people how aware you are of yourself, but also of your own preferences. The elements you will want to pay attention to while picking clothes are size, comfort and suitability. You can show respect for yourself by dressing in a way that boosts your own self-esteem.

Let’s look closely at the four key elements of dressing well in business and casual settings:


Knowing the difference between what to wear to different occasions is an invaluable skill. You wouldn’t wear the same thing to a business meeting, to a luncheon, a family dinner or a summer party. If you are invited to an event, make note of any mentions of dress requirements in the invitation. If there is no mention and you are worried about being the odd one out, there’s no harm in politely asking if the event is going to be formal or more casual.


We all have certain roles to adhere to when in a social situation. Business settings require you to interact with your boss or clients and in such settings you want to appear professional. The importance of knowing the audience determines your comfort level at a particular setting. If you’re dressed unlike others, you will not only draw attention, but might also feel uncomfortable, and not at your best when talking to people. Your style of dressing not only determines your comfort level, but also the comfort level of others around you. People always prefer talking to those who make them comfortable and those with whom they identify.

Comfort and Style

When it comes to clothing and fashion, comfort shouldn’t be something to compromise on. A person who is comfortable in what he/she is wearing will feel much more confident in social settings. Similarly, people who have a personal sense of style that tells others who they are, instead of blindly following fashion trends, tend to make a more lasting impression. Everything you wear, right from the fabric you choose, to the kind of accessories you carry with it signifies your personal style.

Just because something looks stylish, doesn’t mean we have to wear it, however. Comfort shows in the way we smile, talk and walk and is an integral part of body language. Your personal sense of style needs to be accommodating of the occasion and audience as well. A person’s personal style can be elegant and traditional, soft and romantic, sporty and casual or dramatic and bold. Your style is reflective of your personality and is important, but accommodating occasion and audience into it should also look effortless to others. A person with a sporty style who isn’t too much into trends can wear smart pants, a top in a solid color, a simple jacket and a good pair of flats to a formal event, combining personal style with occasion and audience.


The right color can make a person look attractive and confident, or drab and boring. The importance of knowing the colors that look good on you cannot be stressed enough by any clothing or fashion expert. Colors produce varying emotions and bring out the confidence within us. Wearing the right color can not only make you look better, but also make you feel better.

Black and white are signature colors that should be in everyone’s wardrobe. Black is a timeless classic that is perfect for every kind of formal event, while white can be worn in different ways to match the occasion. A white tie is considered to be very formal, while white pants with a floral top can be perfect for a casual outing. When it comes to other colors, such as red, blue or green, not everyone can look good in every one of these colors. Red is generally an attractive color and is best suited for an event where you want to dress up, while blue and green and cooler colors and can be worn for a lunch with friends. Glamorous colors like gold or silver are best suited for fancy occasions like a party, while neons and fluorescent colors are best left for a fancy dress show, unless of course you can carry them off in public.

Knowing these four elements and incorporating them daily into your style decisions will not only make your wardrobe more intelligent and suited for all types of occasions, it will also serve the purpose of bringing out the best in you so you can be confident wherever you go.